I know that a lot of you have been Back to School for a couple of weeks now, but here in Canada, we’re just sliding into that on Tuesday.
This is a lovely Victorian ad. But Lidian! I hear you cry (yeah, probably not) – should this not go on your Victorian pop history blog (the link is over there in the sidebar, I’m too lazy to put it here)? Well, yes, it could, but I thought it might make a nice change to mock some really old ads here.
So here’s what all the parents were putting on their Back to School lists in the Civil War era, I guess:
1. Boys’ Reins With Bells Attached: Girls did not need reins. No sir. What fun they will have driving each other to school. Did boys really do this? I can’t imagine it, even in 1865.
2. Beauteous lunch boxes in the shape of a big dusty dictionary, or a 1950s ladies’ clutch purse: perfect for carrying your – not a PBJ. Bread and cheese, maybe. And a few carrots and sugar lumps to give the boy who has to wear those reins and bells.
3. And don’t forget the book straps. I actually remember those. From the 1960s, not the 1860s, ha ha. They were in the stores but I never saw anyone use them in real life. I had a funny plastic briefcase thing, and later on one of those army-surplus bags, like the one at left, only it had side pockets too and was darkish green. You wrote all over the bag in pen and felt very cool (which was pleasing and unusual).
The 1865 back-to-school extravaganza is from Vintage Ad Browser.