All This And Toll House Too!
Posted by Lidian on May 15, 2008
This is for Vintage Thingies Thursday. The thingies from me are pretty much going to be vintage ads (from my vintage magazines and ephemera collection) and cookbook stuff, that’s mostly what I have got for you. Anything else will be the exception that proves the rule, and all that.
Oh, and this is also for National Chocolate Chip Day. I couldn’t miss National Chocolate Chip Day! You see, I was looking up all the food holidays ever since I found out about Fruit Cocktail Day, and lo and behold, I was right on time for the chocolate chips.
This is the original recipe, as found in Ruth Wakefield’s Toll House Tried and True Recipes (orig. pub. 1936, this is the 1940 reprint), a lovely book that is extra-special to me because it was my grandmother’s and has her pencilled annotations. She didn’t write anything about these, though:
TOLL HOUSE CHOCOLATE CRUNCH COOKIES
Cream 1 cup butter,
Add 3/4 cup brown sugar,
3/4 cup granulated sugar and
2 eggs beaten whole. Dissolve
1 tsp soda in 1 tsp hot water, and mix alternatively with
2 1/4 cups flour sifted with 1 tsp salt.
Lastly add 1 cup chopped nuts and
2 bars (7-oz._ Nestles yellow label chocolate, semi-sweet, which has been cut in pieces the size of a pea.
Flavor with 1 tsp vanilla and drop half teaspoons on a greased cookie sheet. Bake 10-12 minutes in 375 degree oven. makes 100 cookies.
May 15, 2008 at 7:31 pm
What a great ad and recipe, but I would use my big cookie ‘dropper’- a half teaspoon cookie? That’s just crazy talk!
thanks for visiting my blog and your kind words about my sewing- It’s my only creative outlet
May 15, 2008 at 7:46 pm
mmmm yummy! I am SO going to make these
May 15, 2008 at 7:55 pm
Lidian, I love all your ads…where in the world do you find them, especially in such good quality!? And to think, I almost missed National Chocolate Chip Cookie Day! LOL! Can’t wait to try some of your recipes on here. I ordered an old Nestles Chocolate Cookbook last month frm Ebay…it was really neat!
How do you find the National Food Days? My kids would get a kick out celebrating them! LOL!
Hope you are having a great day….Rhonda
May 15, 2008 at 8:17 pm
Say, I believe I have that same cookbook! It’s packed away in a box with other cookbooks.
May 15, 2008 at 8:23 pm
Oh my. I almost missed cookie day. Going to go get me some to celebrate right now!
May 15, 2008 at 11:41 pm
The best day EVER!
May 16, 2008 at 1:33 am
Myvintagecharm - Yes, chocolate chip cookies must be big! It is only right.
Amy - Absolutely, we must celebrate this important holiday!
Rhonda - Luck in secondhand stores, and a crazed desire to collect old ads. Sometimes I find them at the beginning and ends of old books too. Oh, and I haunt the microfilm collections at the central library here - they have loads of amazing things! Oh, and I Googled food holidays and there they were. Had no idea there were so many!
Carrie - It is such a great cookbook, Ruth W must have been a lovely person too, from the way she writes.
Lisa - I love celebrating this day!
Toontz - It sure is. The countdown to CC Day 2009 begins tomorrow!
May 16, 2008 at 3:32 am
Hey I am just under the wire for Chocolate
Have a terrific day Lidian!
Chip Cookie Day!!!!!! Wooohoo! I like old
ads, they’re just so simple and of course
nostalgic.
May 16, 2008 at 1:01 pm
All this and Toll House, too!
[sigh]
Life is so beautiful that I want to weep.
May 16, 2008 at 1:29 pm
I love the the instructions about “two eggs beaten whole.” It sounds like you have to unscramble them, or combine two eggs into a single whole one.
What’s up with dissolving the soda in water? I see this sometimes and it does seem like it would keep the soda from making those little sour bits you sometimes get, but isn’t that why you’re always told to sift it with the flour?
May 28, 2008 at 3:57 pm
Thanks for turning us on to this holiday which would be so significant to so many of us bloggers! I’ve already put it in my PDA as a regularly scheduled holiday!